Technical leaps in tangible terms.
In this global integrated campaign, we targeted content creators to prove even if you’re not doing all sorts of insane, amazing things with your computer — with the speed of Intel's Optane Memory — you could if you wanted.
Here’s a few selections of 152+ unique ad units we made.
Last-Minute Ending
Two examples of the billion social and pre-roll videos we made.
Drag & Drop
Auto-Tune
Fashion Show
Asian broadcast market with our supervision
And covered major markets with our messaging.
Executive Creative Director: Marianne Besch
Global Creative Director: Michael Fiore
Creative Directors: Lorrin O'Neill, Drew Jaz
Sr. Art Director: Jiangzi Tan
Sr. Copywriter: Britton Rice
Add'l Art Director: Zoe Necker
Add'l Copywriters: Craig Pottruck, Lara Holleran
Director: Dante Ariola